AJ4LIFE (stylised as Air Jordan 4 LIFE c/o Murry Yaman ) is a fashion label founded by the North German Brand Agency Owner & Marketing Manager Murry Yaman. The company was incorporated in Bremerhaven, Koblenz, Hamburg and Istanbul in 2019. AJ4LIFE has collaborated with brands and designers such as CHAYA, Jill Asemota, SNIPES, Love Crow. AJ4LIFE is a declaration of love to „his airness“ and a Streetstyle Fashion Brand for Sneakerheads. That comes from our passions: Sneakers, Basketball and Michael Jordan!.


Lars is not only a big fan of Michael Jordan, but also got a whole lot of love for the player’s signature shoe line. He owns almost any Air Jordan that has ever been released – and comes up with some dope mismatches when he combines two pairs at once. Love for the game – no hate!

Markteintritt & Social Media

Von der digitalen Markteinführung bis zum Erwecken einer lebendigen Community – Der Anbieter eines Urbanen fashion labels  für Sneakerheads vertraut auf unser Know How.

  • Digitale Einführungskampagne
  • Social Media Strategie & Content
  • Brand Development
  • Digital Media Advertising